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Help spread the word on New Family Focused Campaign

Glaucoma Australia has launched a new family-focused awareness campaign called ‘Begins With You’, to mobilise people diagnosed with glaucoma to ask their family, and friends over the age of 50 to get their eyes tested for glaucoma. Known as the ‘sneak thief of sight’, glaucoma can go undetected until the disease reaches an advanced stage if people are not getting their eyes tested regularly. Left untreated, it can cause irreversible vision loss and may even lead to blindness. Recognising that people with glaucoma are the greatest advocates for early detection to prevent glaucoma blindness, this new campaign has been developed to make it easier for them to start a conversation and encourage their loved ones to get their eyes tested. They can do this by visiting glaucoma.org.au/begins-with-you.

 

Last updated: May 19, 2021

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